Advantages Of An E-commerce Website:
- Open 24 Hours A Day: Users can access the online store from anywhere and at any time.
- Cost Reduction: A physical store needs premises, furniture, and the expenses that it entails. In online stores, the expenses will be the same that you invest for the company's website.
- No Intermediaries: When users buy through the online store, they do so directly from your company, which inspires confidence at the time of the transaction.
- A Vast Catalog: physical stores have to adapt to the space to display products to the public, and many times the amount of products is affected by this. While in an online store, you can offer all the products in your offer without limitations.
- Cross-selling: With online catalogs, a product can be linked with other related products, so that many times customers will be attracted to buy more products.
- Information: One of the main advantages that online stores offer is that each product can have very detailed specifications and the price, with photos, instructions for use, and opinions of other buyers.
- Extra Advertising: Each item that is offered in an online store is advertising in itself; these can be shared by social networks or sent by email in campaigns.
- Global Market: With a good organization with transport services, companies can choose to sell their products outside their local market, even globally, if they have the infrastructure.
- Data Collection: It is one of the best ways to collect customer data, such as demographic information and preferred product type, to optimize the company's marketing plans with much more precise market segmentation.
If you want your company to be more competitive in the market, an E-commerce strategy will give it more growth opportunities in the medium term. The physical store and the virtual store do not cancel each other out. On the contrary, they form a pair to satisfy their customers and provide them with a quality service. Our developers at Hyperlink InfoSystem can provide you with E-commerce website development services.
Features Of Online Stores
An E-commerce website must have the following features for it to be useful to users:
- Products: with their photographs, info, and prices. Ideally, they should be positioned and separated by categories or sections.
- Forms Of Payment: all possible forms of payment should be offered and even the possibility of selling in other currencies to approach a global market.
- Shopping Cart: having a good and attractive shopping cart is essential to make sales occur faster and more safely.
- User Registration: it is highly recommended for loyalty to create user systems. However, many companies that use virtual store creation software do not use them.
- Ratings And Comments: each product should offer the possibility of commenting, sharing on social networks, and rating itself with stars from 0 to 5.
- Attractive Design: a good home page and a beautiful design are crucial to selling online. Having tools like a "slider" or slides help a lot to sales. Also a suitable disposition of the products.
Features Of Our E-commerce Websites
We program the virtual store to measure according to the characteristics of each company and the particular specifications of each client.
Our e-commerce solution is fully scalable, being able to incorporate new functionalities in the future.
The online stores that we develop evolve in the same way that your business evolves.
Online stores optimized for search engines for maximum visibility.
Our online stores are optimized for search engines and connected to access and navigation statistics recording systems to analyze visits and user behavior in our store in order to maximize conversion.
You can add the metatags or keywords for the search engines of all the pages that are generated from the administration module of our online stores . You can add specific metatags for the product categories that are created and add them also independently to each product. The products of our stores can be found more easily by search engines with this.
We connect our online store with the management software (ERP SOFTWARE) used by the company
In order to optimize costs and business processes, we can connect any management module of our online store with the management software that your organization is using so that you do not have to duplicate efforts or unnecessary time. It will only be necessary to manage a single database of products, customers, users, etc.
100% Self-managed Online Stores
The e-commerce applications that we develop are fully self-managed from an administration module tailored for the client. The administration module offers different levels of access and you can manage the database of customers, orders and products as well as other functionalities such as special prices, promotions, sending newsletters, etc from it.
Mobility, stores accessible from anywhere and from any device
Use of mobile technologies both in the public part and in the data and content administration module
Hyperlink InfoSystem can help you develop types of business models and E-commerce websites
- Affiliate Websites
- Online Retailers
- Single Brand Website
- Consumer-to-business (C2B)
- Consumer-to-consumer (C2C)
- Business-to-consumer (B2C)
- Business-to-business (B2B)
These E-commerce solutions will be perfectly adapted to needs of your business. We consider both the potential and existing clients as well as the company to deliver excellent services.