One of its strengths, like all online CRM, is that it is in the cloud. That means that it is accessible from any device, and at the same time, it is multiplatform.
Something vital for Salesforce to bring you benefits and good results are that a good global corporate strategy supports it. In this way, it will improve communications and relationships between your brand and the client.
Salesforce incorporates online social media analysis, which allows the monitoring of the online reputation of services or products and allows integrating this analysis with the customer service centers to enhance support strategies and solve non-conformities.
The CRM has different license versions, from an interface with (agendas, contacts, reports, and assistance), focused on companies that want to make the most of their marketing processes, to its Enterprise solution, ideal for companies in full growth that aspire to position themselves properly in the future.
Finally, it offers a complete line of scalable products that can be integrated into the CRM without any complexity.
Salesforce CRM is the world's leading platform module with a cloud focus. This makes it easy for customers to pay by subscription and guarantees access from any device and place. The cloud architecture makes Salesforce solutions: CRM, Customer Service, Marketing Cloud, and CPQ the same for Fortune 500, IBEX clients and SMEs and startups, benefiting all equally with the best service and innovation.
Hyperlink InfoSystem Modules In Salesforce
We offer the primary services of the leading cloud platform to attract, communicate, and manage customers. Establish a direct relationship with your customers and speed up the sales or quote-to-cash process.
Salesforce App Cloud
Salesforce App Cloud allows you to develop applications that your customers can use to facilitate access to e-commerce processes from mobile devices or by your internal users to optimize management processes.
Salesforce Service Cloud
Design an uninterrupted customer service with Salesforce Service Cloud, personalize customer service with telephone or field support, and improve your customers' user experience.
Salesforce Marketing Cloud
The relationship with customers can be described as borderless. Today, you can have information about potential customers at times and places completely different from the usual ones.
Salesforce CPQ
The process by which they are generated is known as Configure Price Quote (CPQ). A CPQ tool's objective is usually summarized with the expression Quote to Cash (Q2C), that is, to convert a quote to the sale as soon as possible.
Salesforce DMP - KRUX
Krux is a platform that acts as a single repository for the data that is generated in interactions with customers. You should contact a top Salesforce consulting agency such as Hyperlink InfoSystem for your Salesforce development projects.
Salesforce CMS Features
1. Speed
Being a hybrid system, our teams can create the content in the central location, then send it to any digital touchpoint, whether in Salesforce or another system.
Another of its characteristics is the possibility of offering previously built experiences. To do this, add and remove content, in different Salesforce channels, with the simple gesture of drag and drop. This is possible thanks to two of the WYSIWYG ("what-you-see-is-what-you-get") tools that Salesforce has: Experience Builder and Commerce Page Designer.
2. Simplicity
Any user is capable of creating, managing, and offering relevant content to their clients. Since it is not necessary to have the technical knowledge to use it. We can do this from the application by creating the content or choosing it among the different existing categories and having a preview of how our content will be in each format and how our clients will see it before publishing it.
3. Flexibility Of Connections
Since Salesforce CMS uses data stored in the CRM and all its clouds, the system has a more incredible facility to create relationships with the same client's different registered characteristics and, thus, to have a more excellent knowledge of it.
Companies That Need Salesforce
Based on the strengths of Salesforce, we can list a series of points that allow us to quickly detect which companies need it most urgently.
- Companies with several commercials that use Excel as a control and reporting tool. This carries multiple risks such as scattered, outdated, and therefore erroneous or unreliable information.
- Companies that have a field team (be it commercial or technical) that require updated information from mobile devices.
- Companies that want to increase their marketing capabilities, both B2B and B2C.
- Companies that want to unify processes in their marketing, sales and service departments.
- Companies that depend on technological systems at risk: without support or at risk of being left without it or with systems with a high maintenance cost, adding the cost of the people responsible to the TCO.
- Companies that want to share their data with their partners, clients or employees.
- Companies that wish to standardize, mature or automate their processes, especially between different subsidiaries and countries.
Ultimately, Salesforce is not a solution focused on a particular industry but a cross platform that provides value to hundreds of thousands of customers around the world.
It is the tool that will allow your company to increase productivity, expand markets and communication channels. However, the return on investment will be even greater if it has the characteristics mentioned above, thus being able to capitalize on the strengths of Salesforce to a greater extent.
If your company is considering a Salesforce implementation, it is important to choose a leading consultancy that provides proven experience in Salesforce projects. At Hyperlink InfoSystem, we have a comprehensive knowledge of the possibilities that the tool provides and how it can be applied to all types of companies and industries.
