A native mobile application is an application that is developed specifically for one of the operating systems used by mobile devices - smartphone or tablet - and distributed through application platforms (Google Play for Android phones, Apple Store for iPhone and iPad).
It is essential to have a native mobile application for your digital strategy in the UK.
A few years ago, creating an application was reserved for the most technologically advanced companies to distinguish themselves from the competition. Today, it has become a fundamental element in meeting consumers' expectations.
Customers no longer bother to inquire about a product or service if the company does not offer them a communication channel compatible with a smartphone. A business without an application finds itself excluded compared to its competitors.
Mobile strategy strengthens your visibility, makes your company more attractive and more efficient in your marketing. Having a mobile app for your business in the UK can help you:
When developing native apps, we use the technologies that are perfectly suited for each project. The different operating systems of the manufacturers, such as Android & iOS, are not compatible with each other:
Most mobile devices use the Google operating system. Many mobile devices and smartphones, including Samsung, HTC, and Sony, use this operating system for their products. In the Play Store, apps are offered directly by Google that only run on Android systems. However, the individual manufacturers also mostly operate their own site in which they offer apps.
The Apple operating system is used on iPhones, iPads, and iPods. The operating system's rights are exclusive with Apple so that no other manufacturer can equip their devices with this operating system. The apps are only offered in the Apple app store.
There are a few other operating systems that do not have a large market share. All of them have their own programming environment and their own stores in which apps are offered.
The biggest advantage of native apps is arguably their performance. Since they were specially developed for a certain operating system, most of the device parts can be exploited. Hybrid apps that have to serve multiple operating systems are of no consequence. Further advantages are the easier usability and easier access to certain functions that are part of the smartphone. A user can find their way around quickly and easily with a native app developed for iOS or Android, as the app was specially developed for this system. Access to functions such as cameras or GPS is often much easier. Other advantages, which are not quite as important, are the usually better visibility in the App Store and the need for an Internet connection. Since native apps are generally incredibly easy to use for end device users, they receive better ratings and are often better highlighted by the app stores. In addition, an internet connection is usually not required to use the apps with a native app. A hybrid app, on the other hand, almost always requires an internet connection.
The development of native mobile applications stands out for the specifics of its development. It is also ready to "boast" of a number of key advantages:
proper development. You can achieve high speed and sufficient performance, which increases the demand for use from users;
Hyperlink InfoSystem is one of the leading native mobile application development agency in the UK. With the development of hundreds of native apps with functionality ranging from simple to complex, we are best suited to develop native mobile applications for your company. We have experts in different aspects of native mobile app development, such as the user interface and user experience. Our attention to detail ensures that we excel in all our projects and have excellent customers' ratings. We are always evolving, and we use the best technologies for every project.
Increase your productivity and open up new markets with the help of your own app. We support you in the concept and creation of your mobile apps and accompany you from the first requirements analysis to the app's release. We specialize in the development of e-commerce, games, and mobile publishing apps for all common platforms such as iOS and Android.
A native app that has been specially developed for a platform such as iOS or Android offers users more convenience, and you can exploit the full potential of the platform. The advantages of a native app are particularly evident in complex projects. With the help of the specific development, you get better modularization, testability, and robustness for your app.
Native apps are optimized for a specific operating system and are, therefore, the right choice for compute-intensive apps. Benefit from an iOS or Android app for your project through more convenient installation, operation, and compatibility for users. Due to the high level of awareness of the iOS and Android app stores, a native app is also characterized by a lower sales effort.