Mobile applications have already been integrated into many areas of sports management. The most important initiatives are those of the major sports brands, both for sports teams and equipment.
Although the best results come from companies with the most significant economic potential, there are also examples of modest entities that have been able to respond to their needs with smaller investments. Here are some of the most outstanding examples of this sector.
People who want to do some physical activity have it easier, thanks to the orientation of some applications that have been very successful in recent years. They help with planning a workout, designing routes for outdoor activities, quantifying caloric expenditure during exercise, or storing personal statistics. The help of other techniques is essential to carry out these actions, such as guidance using GPS networks or obtaining biomechanical data through chips installed in sportswear.
The major brands of sports equipment have been able to take advantage of this new market's opportunities and have been at the forefront of application development. They seek to offer a better after-sales service to the customer since they guide them in the use of the clothes or shoes they have purchased and recommend exercise routines.
At the same time, these companies can get an insider on customer habits. It is common for them to share the complete data of the exercise performed, including the time, duration, distance traveled, and pace. If these values are correctly interpreted, the development of future products can be better adapted to those who will use them. The interrelation between these applications and social networks is also significant.
The use of these programs associated with sports practice generates data that is frequently shared on social networks. Users compare each other; they challenge or form circles of shared interests. A community is created that strengthens ties between athletes and that, in addition to making physical exercise more attractive, can improve the brand's image that launches the application.
Many gyms have also realized the possibilities of product development. For this reason, they have promoted the development of a mobile app aimed at improving the user experience. The athlete no longer needs the classic exercise charts printed on paper. You can now have a complete and personalized explanation of your work plan on your smartphone, accompanied by a section with answers to the most frequent questions raised by other users.
The use of applications cannot replace specialized personnel but instead serves to bring them closer to the customer. Thanks to these programs, training monitoring can be easier since it can be analyzed and guided even when the athlete is away from the sports facilities. Some low-cost gyms have been able to take advantage of these functionalities to achieve, through innovation, that the product offered does not start at a competitive disadvantage than traditional gyms.
Mobile apps developed by Hyperlink InfoSystem can help generate benefits in managing sports centers and public facilities. Users can know the availability of any sports court, reserve its use, and pay for it with a single tap on a mobile phone screen. The development of the public sports sector should also serve so that the citizen can find out about any activity that is organized in their environment by simply sending notifications to their devices.
Sports science research and extensive studies have revolutionized sports training especially in the last few decades and, among other things, made it more efficient. Since the amount of time available is often a problem in modern society, most of us cannot and do not want to train for two hours five times a week just to stay fit. Targeted, efficient muscle building or endurance training is very trendy and a training or fitness app can help immensely to achieve the set goals faster and at the same time have more fun.
Fitness apps are developed for fitness training, but are also used in the professional sector. Whether endurance, strength or flexibility, a good workout app can be set individually and provides the athlete with all the necessary data, often with precisely tailored training and time plans.
Such a training app is sometimes exactly the missing key to success. When a training concept suddenly becomes visually and acoustically tangible, the first successes often appear and they usually motivate you to do more.
Fans can stay connected to their favorite teams and competitions all day thanks to mobile apps developed by Hyperlink InfoSystem. These tools make it easier for the follower to be informed proactively. In addition, with good management of the content offered in the applications, the entity's communication can be better directed, generate greater traffic on its main website, and increase its impact on social networks.
Sending too simple text messages or emails is not very effective. With current advancements, followers can stay up-to-date with the latest promotions or news, for example while on their way to work on public transportation.